And a Good Friday to You
July 17, 2009
Research. I keep plugging research. Time to do some. Time for you to do some, I mean. The first P is product, you'll recall. Your product is you. So, what do you offer?
I want to start in a really basic place: what you want to be when you grow up. You say you're already grown up? Of course you are, but the average person changes careers, not just jobs, four to seven times. So, like I said, you have to decide what you want to do for a living. Here's how.
Pay attention, because some of the information you're about to discover can go straight onto your resume.
What's important in your background isn't what jobs you've held, or what school you went to. (I know, if you're Harvard or Yale it means something, but most of us aren't.) What's important is things you've accomplished. But not just any accomplishments, because you might have done a great job on something you truly hated. I doubt that you want to do something you hate all week, so my criteria for an accomplishment are as follows: An accomplishment is something you achieved that got a positive result, that you enjoyed doing, and that you're proud of.
You may notice that nowhere in that sentence is anything about getting paid for it. All you need is a positive result, enjoyment, and satisfaction on your part. Even if you've never had a job, you have accomplishments. All you need to do for this part of your research is write them down.
Proceed by getting a piece of paper and something to write with, or better yet, by opening up your word processor. Now make a list. The list consists of two-part entries like the following.
I'm proud of (name accomplishment here.)
This is what I did to bring it about: (list the actions you took to accomplish whatever it was.)
Make your list as long as you can. This list of accomplishments will tell you what you enjoy doing (if you didn't know already) and also will give you a list of accomplishments to put into your marketing materials (your resume, I mean.)
If you need more step-by-step help, there is a form to fill in with this very information in my on-line class. Mail me and I'll send you the details.
Until Monday, Enjoy your Weekend!

Steve
Research. I keep plugging research. Time to do some. Time for you to do some, I mean. The first P is product, you'll recall. Your product is you. So, what do you offer?
I want to start in a really basic place: what you want to be when you grow up. You say you're already grown up? Of course you are, but the average person changes careers, not just jobs, four to seven times. So, like I said, you have to decide what you want to do for a living. Here's how.
Pay attention, because some of the information you're about to discover can go straight onto your resume.
What's important in your background isn't what jobs you've held, or what school you went to. (I know, if you're Harvard or Yale it means something, but most of us aren't.) What's important is things you've accomplished. But not just any accomplishments, because you might have done a great job on something you truly hated. I doubt that you want to do something you hate all week, so my criteria for an accomplishment are as follows: An accomplishment is something you achieved that got a positive result, that you enjoyed doing, and that you're proud of.
You may notice that nowhere in that sentence is anything about getting paid for it. All you need is a positive result, enjoyment, and satisfaction on your part. Even if you've never had a job, you have accomplishments. All you need to do for this part of your research is write them down.
Proceed by getting a piece of paper and something to write with, or better yet, by opening up your word processor. Now make a list. The list consists of two-part entries like the following.
I'm proud of (name accomplishment here.)
This is what I did to bring it about: (list the actions you took to accomplish whatever it was.)
Make your list as long as you can. This list of accomplishments will tell you what you enjoy doing (if you didn't know already) and also will give you a list of accomplishments to put into your marketing materials (your resume, I mean.)
If you need more step-by-step help, there is a form to fill in with this very information in my on-line class. Mail me and I'll send you the details.
Until Monday, Enjoy your Weekend!
Steve
Labels: information, Promotion


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